You’re the dependable one. The problem-solver. The one people go to when they need clarity, a plan, or someone who’ll listen without judgment.
But lately, you're running out of answers.
You Don’t Have to Figure It Out Alone
You’ve tried the self-help books, the apps, the free downloads. Some of it helped. But none of it stuck.
Because what you’re facing isn’t just a budgeting problem, or a communication block. It’s bigger.
You’re ready for real change.
And you don’t have to do it alone.
Maybe it’s both. Maybe it’s just…a lot.
...or navigating conversations that leave you second-guessing yourself.
You’re carrying financial stress you don’t talk about...
Explore Coaching Options
Whether it’s your finances, your career, or your relationships, clarity is possible.
And that clarity is where transformation begins.
We’re not here to lecture. We’re here to partner with you. To listen. To guide. To ask better questions.
And to walk beside you as you do the work that matters most: financially, professionally, personally.
That stuck feeling? It’s not about not trying hard enough. It’s about having no roadmap for what comes next.
Most people don’t get taught how to manage money or have hard conversations. And by the time they realize they need support, it already feels too messy to untangle.
But messy doesn’t mean broken.
It’s Not a Personal Failing. It’s a Life Pattern.
We each bring decades of real-world experience to our work. Different lanes, same mission: to help you move forward with confidence.
We’re Matt and Luisa Kidwell. Partners in life and coaching.
Meet Your Coaches
How To Work With Matt
I’ve spent over 30 years in the financial industry, serving as a licensed banker, insurance manager, and loan servicing director. But my most important credential? I’ve seen what money stress really does to people, and I know how to help you change it.
I’m a Ramsey Solutions Master Financial Coach, trained to help individuals and families turn overwhelm into momentum. Whether it’s budgeting, debt payoff, or planning for retirement, I’ll help you build lasting financial habits, not just quick fixes.
My style is calm, structured, and nonjudgmental. I’ll meet you where you are and help you move forward, one practical step at a time.
Meet Matt
How To Work With Luisa
I’ve spent over 20 years leading teams in the nonprofit space, where clear communication wasn’t optional. It was everything.
Now, as a certified coach and Crucial Conversations trainer, I help professionals build confidence, speak with clarity, and lead with purpose.
Whether you're navigating a difficult conversation, preparing for a promotion, or wondering what’s next in your career, I’ll help you untangle what’s going on and guide you toward powerful, intentional communication.
My style is thoughtful, encouraging, and tailored to you. We’ll dig deep, reflect honestly, and uncover what’s getting in your way, so you can show up with courage and clarity.
Meet Luisa
Kidwell Coaching was born from that journey. We’ve seen how transformation happens when people are ready to stop surviving and start doing things differently. And we’re here to walk with you through the messiness, the breakthroughs, and everything in between.
We’re not here to pretend we’ve got it all figured out. We still have hard days. But we’ve learned how to face them together, with curiosity, accountability, and the tools we now share with our clients.
We’ve been married since 2009 and are raising two incredible kids. Like most couples, we’ve had our share of hard seasons: financial setbacks, career pivots, cultural differences, and plenty of lessons learned the long way.
Some of our biggest breakthroughs came when we leaned into the uncomfortable conversations, especially about money. Those talks weren’t easy. But they taught us that open, honest communication is the foundation of everything else: trust, intimacy, stability, growth.
Our Story
✔ I’m fluent in English and Spanish, and I coach in both.
✔ My go-to joy reset? Painting and spending time with my kids.
✔ I believe a well-timed pause is more powerful than a perfect response.
A Few Things About Luisa
✔ I’ve gone skydiving, but my happy place is a quiet night around the fire pit.
✔ My perfect weekend includes friends, home projects, and trying a new local restaurant.
✔ I believe in loyalty, good conversation, and starting where you are.
A Few Things About Matt
The Human Side
You don’t need to keep guessing. Or carrying it all alone.
Whether you’re ready to change your financial future, your communication patterns, or your career path, we’ve got you.
Prefer structure? Matt will give you a step-by-step plan and the accountability to follow through.
Craving clarity and deeper connection? Luisa will help you name it, own it, and say it with confidence.
Wherever you’re starting, we’ll meet you there.
Real Tools. Real Growth. Your Way.
CHOOSE YOUR PATH →
